Bachelor of Arts in Hospitality and Tourism Management

Tourism and hospitality is the third largest industry in the United States today, and it is projected that by the year 2010, it will be the largest industry in the world. This diverse industry provides challenging and exciting career opportunities for students with a variety of talents and interests. The Hospitality and Tourism Management (HTM) program is designed to prepare students for a career in this exciting and diverse industry. HTM students complete a core of business and Hospitality and Tourism courses and may augment their knowledge with a selection of elective courses. In addition, the HTM program weaves over 1050 documented hours of experiential learning throughout a student's four years in the program.

Learning Outcomes for Hospitality and Tourism Majors

The faculty of the Business/Economics Department have identified five learning outcomes that should be developed and mastered by the time students graduate. Hospitality and Tourism Management graduates will:

  1. Successfully apply classroom knowledge to real world experiences.
  2. Demonstrate industry-appropriate communication skills and the ability to work effectively with diverse groups in a team environment.
  3. Demonstrate the ability to adapt themselves to a changing business environment while encouraging others to do so as well.
  4. Demonstrate the ability to amass, evaluate, and interpret complex information to make effective business decisions.
  5. Demonstrate the appropriate business norms and ethics, and mastery of the fundamental skills and knowledge required to successfully steward a business operation.