BUS-3060 Consumer Behavior
3 credits
Prerequisite: BUS-2230.
The study of consumers in the marketplace. It examines who, what, when, where, and how consumers make purchasing decisions. (Shared course in VSC)
BUS-3060 Consumer Behavior
3 credits
Prerequisite: BUS-2230.
The study of consumers in the marketplace. It examines who, what, when, where, and how consumers make purchasing decisions. (Shared course in VSC)